Greenfield v. O'Keefe: Is Lawyer Social Media Just Marketing Hype?
Feb 6 (Bloomberg Law) – Most lawyers think they have to be active on blogs, Twitter and other social media platforms to grow their practices. But have lawyers turned the Internet into nothing but a sea of marketing hype? Scott Greenfield – the legal profession’s answer to Andy Rooney – debates Kevin O’Keefe, founder and CEO of attorney blogging platform LexBlog. Bloomberg Law’s Edward Adams referees.